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Hootsuite vs Postplanner

Hootsuite Vs Post Planner

Which One Is Better in 2024?


Simplify social media management with Hootsuite

Post Planner

Social Media Scheduler built for Engagement

What is Hootsuite?

Hootsuite is a key player in social media management. Offering a comprehensive platform, it allows businesses to schedule, monitor, and analyze their social media efforts. Catering to businesses of all sizes, Hootsuite offers integrations that extend its utility, making it a favorite for many.

Hootsuite’s user interface is tailored for ease, allowing efficient management of multiple social media channels. Its custom analytics tools provide deep insights into social media performance, helping businesses optimize their strategies. The platform also enables team collaboration, streamlining communication and workflow among team members.

Hootsuite’s extensive range of integrations with various social media platforms and tools enhances its versatility, making it an all-encompassing solution for diverse social media management needs.

What is Postplanner?

Post Planner simplifies the art of social media content. It helps businesses and marketers find and schedule top-performing content to boost their online presence. With a focus on content discovery, Post Planner gives users content suggestions to engage their audience better and keep their feeds active.

The tool utilizes an advanced algorithm to identify content that is likely to generate high engagement, guiding users toward more effective content strategies. Additionally, Post Planner offers tools for analyzing content trends, enabling users to stay ahead in their content planning and improve their social media following.

Post Planner offers scheduling features like allowing users to plan their content calendar efficiently. This helps in maintaining a consistent presence on social media, which is crucial for building and maintaining an audience.


Choosing the right social media management tool can be daunting, given the plethora of choices available. Let’s demystify the choice between Hootsuite vs Post Planner, and with RecurPost’s expertise, you’re sure to make an informed decision.

Hootsuite vs Postplanner: User Rating

Rating Categories Hootsuite Postplanner
Star Rating (Out of 5) 4.4 4.2
Meets Requirements (Out of 10) 8.5 8.3
Ease of Use (Out of 10) 8.6 8.7
Ease of Setup (Out of 10) 8.8 9.0
Ease of Admin (Out of 10) 8.9 8.5
Quality of Support (Out of 10) 8.7 8.6
Business Partnership (Out of 10) 8.5 8.4
Product Direction (% positive) 8.6 8.5
Summary: Hootsuite slightly outperforms Post Planner in a few rating categories, but Post Planner catches up in terms of ease of use and setup. Both platforms offer commendable features, but their strengths lie in different areas of social media management.

Hootsuite vs Postplanner: Feature Comparison

Features Hootsuite Postplanner
Pricing (per month in USD) 49$ 39$
Free Trial Yes Yes
Platforms Supported All major platforms Major platforms
Bulk Scheduling Yes Yes
RSS feeds Yes No
Recurring Posts Yes Yes
Social Inbox Yes No
AI Content Generation No No
Hashtag Storage No Yes
Caption Customization Yes Yes
AI Images No No
Advanced Analytics Yes No
White Label Reports Yes No
URL Shortener Yes No
Unlimited Workspaces Yes No
Team Management Yes Yes
Summary: While Hootsuite offers an expansive set of features, Post Planner’s strength lies in content discovery and scheduling. Hootsuite is a more comprehensive tool with a slightly higher price, whereas Post Planner is more content-centric and cost-effective.

Pros and Cons of Using Hootsuite


    • Comprehensive social media management features.

    • Robust analytics and reporting.

    • Wide range of platform support.


  • Might feel complex for beginners.

Pros and Cons of Using Postplanner


  • Streamlined content discovery.
  • User-friendly interface.
  • Cost-effective.


  • Limited analytics features.

Hootsuite vs Postplanner – The Bottom Line

While Hootsuite serves as a complete social media management suite, Post Planner shines in curating and scheduling content. Your choice depends on whether you value content discovery or a broader feature set for your social media management.

RecurPost as an alternative to Hootsuite and Postplanner

RecurPost emerges as a compelling alternative to both Hootsuite and Post Planner, providing a comprehensive social media management solution with unique features.

Have a glance:

Feature RecurPost Hootsuite Postplanner
Pricing (per month in USD) $25 49$ 39$
Free Trial Yes No (However, they offer a 30-day money-back guarantee) 30 days
Bulk Scheduling Yes No No
AI Content Generation Yes Yes (Content Discovery) No
Advanced Analytics Yes Limited Yes (With Premium)
Team Management Yes No No
Platform Support Facebook, Instagram, Twitter, LinkedIn, Pinterest, Google Business Profile, YouTube, TikTok Facebook, Twitter Facebook, Instagram, Twitter, LinkedIn, Pinterest, YouTube, and more.
Content Calender Yes Yes Yes
URL Shortener Yes No Yes
White Label Reports Yes No Yes (With Premium)
Content Curation Yes Yes Yes
Automated Publishing Yes Yes Yes
Social Listening No No Yes (With Premium)
Integration Capabilities Multiple third-party integrations Limited Multiple third-party integrations

Why RecurPost Is Better Than Hootsuite and PostPlanner? 

Why not get the best of both worlds at a fraction of the price? Dive into RecurPost and discover why it’s swiftly becoming the go-to choice for many.