Best Time to Post on LinkedIn in 2025 (Backed by 2M+ Posts)

Are you trying to find the best time to post on LinkedIn for better visibility and engagement? You’re not alone. Today, LinkedIn is the go-to platform for professionals and businesses aiming to expand networks, share expertise, and grow brand presence.

With more than 700 million LinkedIn users, the platform is a global hub of ideas and opportunities. Standing out in this busy feed is tough. Success depends not only on what you post but also on the time post LinkedIn content goes live. That’s where a strong LinkedIn marketing strategy matters.

Knowing the best time to post on LinkedIn can raise engagement and reach, especially for professionals aiming to strengthen their LinkedIn presence.

This blog shares insights and proven LinkedIn posting times 2025 to help your LinkedIn posts drive maximum impact.

Best Time to Post on LinkedIn According to the Week in 2025

Knowing the right day and the best time to post on LinkedIn in 2025 can boost visibility and engagement. To make the most of it, learn how to schedule posts on LinkedIn. Each weekday and weekend offers unique chances to connect with your target audience.

Below are the most effective LinkedIn posting times 2025, from Monday to Sunday, helping your LinkedIn posts attract maximum attention and engagement.

What are the best days to post on LinkedIn?

Monday to Friday show strong engagement, with Tuesdays, Wednesdays, and Thursdays ranking as the best days to post on LinkedIn for visibility.

Engagement is lower on weekends, but early mornings remain the best time to post on LinkedIn, especially for active professionals.

• 7 AM to 9 AM: Many LinkedIn users check feeds early in the workday, with engagement peaking around 7 and 8 AM.
  
• 12 PM to 1 PM: Lunchtime remains a peak LinkedIn posting time, as professionals catch up on industry updates and posts.
  
• 5 PM to 6 PM: Late afternoon is another active LinkedIn time slot as users finish work and scroll posts.
  

Weekend Posting Times

• 7 AM to 9 AM: Engagement drops on weekends, but early morning remains a good time post LinkedIn, giving posts reasonable performance.

Best Time to Post on LinkedIn on Monday:
Mondays have several peak engagement slots. Early morning between 7 AM and 9 AM shows 40% higher activity. Another good LinkedIn posting time runs from 12 PM to 1 PM, with engagement about 35% above average.

Late afternoon between 5 PM and 6 PM also shows a 38% boost, making Monday a strong day with multiple times to post on LinkedIn and connect.

Best Time to Post on LinkedIn on Tuesday:
Tuesday engagement peaks between 7 AM and 8 AM, when LinkedIn users begin the day. Posting in this slot helps you reach early risers.

Another good period is 12 PM to 2 PM, when many professionals check feeds. This time post LinkedIn content keeps engagement high during lunch.

Late afternoon around 5 PM to 6 PM also sees high activity, making it another LinkedIn posting time worth using.

Best Time to Post on LinkedIn on Wednesday: The Busy Buzz
Wednesday between 7 AM and 8 AM sees the strongest engagement, making it a prime time to reach your audience.

Engagement stays strong late morning and peaks again at 5 PM to 6 PM, when professionals scroll LinkedIn posts before wrapping up.

While 12 PM to 2 PM is active, spreading LinkedIn posts across these windows helps maximize engagement and reach.

Best Time to Post on LinkedIn on Thursday:
Thursday mornings between 7 AM and 9 AM show very high engagement as professionals begin their workday.

Midday engagement, especially from 12 PM to 2 PM, is a great time to post on LinkedIn, perfect for sharing valuable updates.

Late afternoon around 5 PM to 6 PM also shows a boost, giving another strong time post LinkedIn before the weekend mindset begins.

Best Time to Post on LinkedIn on Friday:
Friday mornings between 7 AM and 9 AM see high engagement, a good chance to connect with early LinkedIn users.

Lunchtime 12 PM to 2 PM is another strong slot, a last LinkedIn posting time before weekend slowdown. Late afternoon between 5 PM and 6 PM shows another boost, so post then to catch users ending their week.

Best Time to Post on LinkedIn on Saturday:
Saturdays bring lower engagement, but 7 AM to 9 AM sees a clear spike in LinkedIn activity. Posting during this window gives content a better chance to be noticed. Since weekends are relaxed, share lighter LinkedIn posts or fun stories to connect.

Best Time to Post on LinkedIn on Sunday:
Sunday mornings between 7 AM and 9 AM show strong engagement, making it a great time post LinkedIn content. Engagement stays steady, with another window around 5 PM to 7 PM, when professionals prepare for the week and check LinkedIn posts.

Best time to post on LinkedIn according to the Location

Wondering about the best time to post on LinkedIn in different regions like India, USA, or Europe? Here’s a location-based breakdown with optimal LinkedIn posting times:

Best Time to Post on LinkedIn in the USA (Eastern Standard Time – EST):

• 8 AM–10 AM: Morning Spark: An ideal LinkedIn posting time as professionals log in early.
• 12 PM–1 PM: Lunch Break Buzz: Many LinkedIn users scroll during breaks.
• 5 PM–6 PM: Evening Wind-Down: A strong time post LinkedIn before the day ends.

Best Time to Post on LinkedIn In Europe (Central European Time – CET):

• 9 AM–11 AM: Morning Momentum: Strong engagement as work begins.
• 12 PM–2 PM: Midday Engagement: A top LinkedIn posting time during lunch.
• 6 PM–7 PM: Evening Insights: Active times to post on LinkedIn before logging off.

Best Time to Post on LinkedIn in the UK (British Standard Time – BST):

• 7:30 AM–8:30 AM: Early Morning Engagement: Reach professionals starting their day.
• 12 PM–1 PM: Lunchtime Connection: A reliable LinkedIn posting time.
• 5 PM–6 PM: Late Afternoon Unwind: A reflective time post LinkedIn for tips and recaps.

Best Time to Post on LinkedIn in Asia (Indian Standard Time – IST):

• 7 AM–9 AM: Early Riser Engagement: Reach professionals at the start of the workday.
• 1 PM–2 PM: Lunchtime Connection: A strong LinkedIn posting slot.
• 6 PM–7 PM: Evening Unwind: A solid time to post on LinkedIn before sign-off.

Best Time to Post on LinkedIn in Australia (Australian Eastern Standard Time – AEST):

• 8 AM–10 AM: Bright Morning: Catch early risers.
• 12 PM–1 PM: Lunchtime Leisure: A consistent LinkedIn posting time.
• 5 PM–6 PM: Afternoon Farewell: Another effective time post LinkedIn.

Day-Specific Best Times by Region

Understanding the best time to post on LinkedIn by day and region helps refine your LinkedIn posting strategy for stronger engagement.

United States (EST):

• Monday: 9:00 AM to 10:00 AM and 1:00 PM to 2:00 PM
• Tuesday: 8:00 AM to 9:00 AM and 12:00 PM to 1:00 PM
• Wednesday: 8:30 AM to 9:30 AM and 3:00 PM to 4:00 PM
• Thursday: 8:00 AM to 10:00 AM and 2:00 PM to 3:00 PM
• Friday: 9:00 AM to 11:00 AM

→ Strongest LinkedIn posting times USA 2025 for weekday activity.

United Kingdom (BST):

• Monday: 8:30 AM to 9:30 AM and 12:30 PM to 1:30 PM
• Tuesday: 8:00 AM to 9:00 AM and 5:00 PM to 6:00 PM
• Wednesday: 7:30 AM to 8:30 AM and 12:00 PM to 1:00 PM
• Thursday: 8:00 AM to 9:00 AM and 4:30 PM to 5:30 PM
• Friday: 9:00 AM to 10:00 AM

→ Best LinkedIn posting times UK 2025, matching peak browsing hours.

Europe (CET):

• Monday: 9:30 AM to 10:30 AM and 1:00 PM to 2:00 PM
• Tuesday: 9:00 AM to 10:00 AM and 6:00 PM to 7:00 PM
• Wednesday: 8:30 AM to 9:30 AM and 12:30 PM to 1:30 PM
• Thursday: 9:00 AM to 11:00 AM and 5:00 PM to 6:00 PM
• Friday: 10:00 AM to 11:00 AM

→ Peak times to post on LinkedIn Europe 2025, aligned with workday habits.

India (IST):

• Monday: 8:00 AM to 9:00 AM and 6:30 PM to 7:30 PM
• Tuesday: 7:30 AM to 8:30 AM and 1:30 PM to 2:30 PM
• Wednesday: 8:00 AM to 9:00 AM and 6:00 PM to 7:00 PM
• Thursday: 7:00 AM to 8:00 AM and 1:00 PM to 2:00 PM
• Friday: 8:30 AM to 9:30 AM and 5:30 PM to 6:30 PM

→ Strongest LinkedIn posting times India 2025, perfect for workday connections.

Australia (AEST):

• Monday: 9:00 AM to 10:00 AM and 5:00 PM to 6:00 PM
• Tuesday: 8:30 AM to 9:30 AM and 12:30 PM to 1:30 PM
• Wednesday: 8:00 AM to 9:00 AM and 5:30 PM to 6:30 PM
• Thursday: 8:30 AM to 9:30 AM and 12:00 PM to 1:00 PM
• Friday: 9:30 AM to 10:30 AM

→ Best LinkedIn posting times Australia 2025 for reaching professionals before or after work.

Best time to post on LinkedIn according to the Industry

Different industries have unique LinkedIn posting times depending on when their audience is most active. Let’s explore the best time to post on LinkedIn company pages in 2025 to reach more people and increase engagement.

B2C Businesses:
On LinkedIn, B2C companies engage with customers, peers, and thought leaders. Early mornings 7–8 AM or evenings after 6 PM work best. Weekends also provide valuable times to post on LinkedIn when consumers have more free time.

B2B Businesses:
B2B professionals prefer mid-morning 9–11 AM or 12–1 PM during lunch. These are top LinkedIn posting times for engagement, especially on weekdays.

Healthcare Companies:
Healthcare professionals often work shifts. Early mornings 6–7 AM or late evenings after 8 PM are effective LinkedIn posting times.

Higher Education:
Educators, administrators, and students are active during 10–11 AM and 4–5 PM. These are the best time to post on LinkedIn for academic audiences.

Technology & Software:
Tech professionals engage in early mornings 8–9 AM or late afternoons 4–5 PM. These LinkedIn posting times 2025 capture their attention during routine checks.

Financial Services:
Financial experts are active early mornings 7–8 AM and at lunch 12–1 PM on weekdays, especially Tuesday and Wednesday. These are high-engagement LinkedIn posting slots.

Marketing & Creative:
Creative users are most active 9–10 AM and 2–3 PM, with Thursdays showing stronger engagement. These are optimal LinkedIn posting times for creative industries.

Manufacturing & Construction:
Early mornings 6–7 AM or late afternoons 5–6 PM are the best time to post on LinkedIn for these industries. Mondays and Wednesdays usually deliver higher engagement.

How to find YOUR best time to post on LinkedIn

If you’re new to LinkedIn, start simple. Weekday mornings (8–10 AM) and lunch hours (12–2 PM) are generally effective LinkedIn posting times. These slots catch professionals during active hours, but they are only starting points.

To nail down the best times for your posts, look into LinkedIn Analytics. Track your posts’ performance in a spreadsheet, noting your engagement.

Over time, you’ll see patterns that show when your audience is active. This personalized method goes beyond general tips, helping you find the best time to post on LinkedIn for your own audience.

If you want a step-by-step guide, continue to the next section where we break down how to refine your LinkedIn posting schedule.

Access LinkedIn Analytics: Log into your LinkedIn account and navigate to your LinkedIn Profile. Navigate to the ‘Analytics’ tab, to access the in-built analytics tool.

Create a spreadsheet: Now create a spreadsheet with the days of the weeks and hours of the days. 

You can access the spreadsheet through the provided link. Please note that the spreadsheet is set to ‘View Only,’ so make a copy of it before you begin using it.

Gather Data for Your Spreadsheet: Start experimenting by posting on your LinkedIn daily. For each post, that performs better, add one inside the spreadsheet, while for the one that performs worst, subtract one. Update these figures regularly, as engagement can grow over time.

Analyze and Identify Patterns: Set a routine (like weekly) to track any noticeable changes or trends in engagement related to specific posting times. Pay attention to any patterns that emerge, such as higher ones are represented with darker shades, while the lowest ones are represented with lighter shades. 

Experiment Based on Insights: Based on your spreadsheet analysis, experiment with posting times. Adjust your content strategy according to the insights gained from the data.

Continuously Adapt Your Strategy: Keep tracking and updating your spreadsheet with data from LinkedIn Analytics. Stay adaptive and modify your ideal posting schedule based on fresh insights.

What is the worst time to post on LinkedIn?

The worst times to post on LinkedIn are during non-business hours, such as late nights 10 PM–5 AM. Weekends, especially Saturdays, also deliver weaker engagement since professionals are less active. To maximize reach, avoid these LinkedIn posting times.

Worst Times to Post by Region and Day

Understanding when not to post can be just as valuable as knowing the best times. Here’s a breakdown of the least effective LinkedIn posting times across regions and days:

United States (EST):

• Monday: Before 7:00 AM, between 3:00 PM to 4:00 PM, and after 8:00 PM
• Tuesday-Thursday: Before 7:00 AM and after 7:00 PM
• Friday: Before 8:00 AM and after 3:00 PM
• Saturday-Sunday: All day, with Sunday evening (after 6:00 PM) being slightly better

United Kingdom (BST):

• Monday: Before 7:00 AM, between 2:00 PM to 3:00 PM, and after 7:00 PM
• Tuesday-Thursday: Before 7:00 AM and after 6:30 PM
• Friday: Before 7:30 AM and after 4:00 PM
• Saturday-Sunday: All day, though Sunday between 7:00 PM to 9:00 PM shows some activity

Europe (CET):

• Monday: Before 8:00 AM, between 3:00 PM to 4:00 PM, and after 8:00 PM
• Tuesday-Thursday: Before 8:00 AM and after 7:30 PM
• Friday: Before 8:30 AM and after 4:30 PM
• Saturday-Sunday: All day, with minimal engagement

India (IST):

• Monday: Before 6:30 AM, between 11:00 AM to 12:00 PM, and after 8:30 PM
• Tuesday-Thursday: Before 6:30 AM and after 8:00 PM
• Friday: Before 7:00 AM and after 7:00 PM
• Saturday-Sunday: All day, though Sunday evening shows slight improvement

Australia (AEST):

• Monday: Before 7:30 AM, between 2:00 PM to 3:00 PM, and after 7:00 PM
• Tuesday-Thursday: Before 7:00 AM and after 7:00 PM
• Friday: Before 7:30 AM and after 3:30 PM
• Saturday-Sunday: All day, with minimal engagement

Worst Days to Post on LinkedIn

While timing within a day matters, certain days consistently show lower engagement across all regions:

Saturday: Consistently ranks as the worst day to post on LinkedIn globally. Engagement rates can drop by up to 45% compared to weekdays.

Sunday: The second worst day, though evening posts (after 6:00 PM) may see some engagement as professionals prepare for the upcoming work week.

Friday Afternoon: After 3:00 PM, engagement significantly drops as professionals mentally check out for the weekend.

Holiday Periods: Posts during major holidays and observances see dramatically reduced engagement, often worse than weekend posts. Avoid these LinkedIn posting times 2025.

Best Practices to Shine on LinkedIn

Know Your Audience: Tailor your content strategy for LinkedIn to match your target audience. Whether industry peers, clients, or professionals, creating posts that resonate increases engagement.

Utilize LinkedIn Analytics: Use LinkedIn insights data to study how your audience reacts. Track engagement, views, and demographics. For advanced features, try LinkedIn analytics utilization through tools like RecurPost, Buffer, or Hootsuite.

Consistency Matters: Post regularly to stay visible. A consistent posting schedule doesn’t mean daily spam. Instead, keep a balanced posting frequency to engage without overwhelming. Also, try automating the process to save time and maintain consistency in your LinkedIn posting.

Quality Content Focus: Always prioritize content quality focus. Informative, professional posts outperform large volumes of weak updates. Deliver LinkedIn content that adds value and builds credibility.

Engage with Audience: Reply to comments, join discussions, and interact with your network. Active engagement with audience boosts visibility of top performing posts. Test new formats like LinkedIn content video for stronger results.

Leverage LinkedIn Features: Use LinkedIn features leverage like articles, posts, stories, and video. Mixing formats boosts LinkedIn engagement and helps your LinkedIn strategy stand out.

Mobile Optimization: Since most LinkedIn users browse on mobile, ensure mobile optimization. Use concise, clear posts that display well on small screens.

Algorithm Adaptation: The LinkedIn algorithm changes often. Stay updated and apply algorithm adaptation to keep your LinkedIn content performing.

Hashtag & Keyword Usage: Smart use of hashtags and keyword usage improves discoverability of LinkedIn posts. Keep it relevant and avoid spammy overuse.

Experimentation & Adaptation: Try new posting strategies, formats, and LinkedIn posting times 2025. Measure impact with analytics and adjust. An evolving plan wins with your audience and the platform.

LinkedIn vs. The Social Media Spectrum: Timing Your Posts Right

While we’re focusing on finding the best time to post on LinkedIn, it’s interesting to note how this differs from other social media platforms. Just like LinkedIn, each platform has its unique best times for posting. 

So, if you want to have a glance at the best time to post on other social media channels then do follow this list.

• best time to post on ig
• Best time to post on TikTok
• best time to post a facebook post
• Best time to post on Twitter
• Best time to post on Reddit
• Best time to Post on Google My Business

Conclusion

Posting at the right time ensures your LinkedIn posts reach more people and gain higher engagement.

Whether you’re a business connecting with customers, a company networking with peers, or a school sharing updates, the best time to post on LinkedIn is critical. Align LinkedIn posts with when professionals are active for better results.

Keep your LinkedIn content interesting and authentic. Study LinkedIn analytics utilization to track likes, comments, and engagement. Experiment with different LinkedIn posting times and formats to discover what works best.

With these tips for your LinkedIn strategy 2025, you’re ready to reach global audiences, boost LinkedIn engagement, and succeed by posting at the best times to post on LinkedIn.

Frequently Asked Questions

Dinesh Agarwal

Dr. Dinesh Agarwal, founder of RecurPost, holds a PhD in Cloud Computing and transitioned from academia to social media innovation in 2013. He built RecurPost into an enterprise-grade automation platform now used by over 100,000 businesses worldwide. Beyond leading RecurPost, Dr. Agarwal shares insights on social media marketing through talks, podcasts, and articles, with a focus on content optimization and algorithm-driven distribution.