Skip to content

13 Best OneUp Alternatives in 2025 (Free & Paid)

Looking for Oneup alternatives? Our list shows the best social media tools for 2025 with better features than Buffer and Hootsuite at competitive pricing.
f86c3c2a5e56f6c9668f98ec79b468dd

Written by Shalini Nagar

Published December 9, 2025

13 Best OneUp Alternatives in 2025 (Free & Paid)

Table of Contents

Managing social media takes time, and the right tools can save you a lot of it. While OneUp offers scheduling capabilities, trying a few OneUp alternatives lets you compare different feature sets, price points, and supported platforms. These tools help businesses streamline content creation, maintain consistent posting schedules, and analyze performance across multiple channels without manual intervention.

1. RecurPost

Dashboard recurpost

RecurPost is a social media scheduler built around content recycling and automation, so your best posts keep working for you. When comparing RecurPost VS OneUp, RecurPost offers superior content library management with unlimited categories on higher plans, while OneUp limits this functionality. The platform enables businesses to maintain consistent social media presence by automatically recycling evergreen content across Facebook, Instagram, LinkedIn, X (Twitter), Pinterest, Google Business Profile, TikTok, YouTube, Threads, and Bluesky.

Key Features

Pricing Plans

Starter

Personal

Agency

$9
/ mo
$25
/ mo
$79
/ mo
2 profiles, Individuals or non-business users
5 profiles, Small business owners
20 profiles, Agencies managing multiple clients

Annual billing cuts the monthly cost even further. Compared to many OneUp competitors at similar or higher price points, RecurPost remains one of the most affordable options for managing multiple profiles.

Pros

Cons

2. Buffer

Buffer

Buffer simplifies social media scheduling with an intuitive interface designed for individuals and teams. In the Buffer VS OneUp comparison, Buffer provides superior team collaboration features with unlimited users on Team plans, while OneUp charges extra for additional team members. The platform supports Facebook, Instagram, X (Twitter), LinkedIn, TikTok, Pinterest, Bluesky, Threads, Mastodon, Google Business Profile, and YouTube Shorts.

 

Key Features

Pricing Plans

Pros

Cons

3. Sprout Social

Sprout Social

Sprout Social delivers enterprise-grade social media management for organizations requiring comprehensive features. Evaluating Sprout Social VS OneUp reveals Sprout’s advanced analytics, social listening, and customer care tools far exceed OneUp’s capabilities. The platform manages Facebook, Instagram, X (Twitter), LinkedIn, Pinterest, TikTok, YouTube, and Reddit accounts.

 

Key Features

Pricing Plans

Pros

Cons

4. Planable

Planable

Planable focuses on collaborative content approval workflows for marketing teams and agencies. Comparing Planable VS OneUp shows Planable’s visual planning interface and multi-level approvals outperform OneUp’s basic scheduling. The platform publishes to Facebook, Instagram, LinkedIn, X (Twitter), YouTube, Google Business Profile, TikTok, Pinterest, and Threads.

 

Key Features

Pricing Plans

Pros

Cons

5. Post Planner

Post Planner

Post Planner combines scheduling with content curation to help businesses discover engaging posts. In the Post Planner VS OneUp analysis, Post Planner’s content discovery engine and viral media curation differentiate it from OneUp’s pure scheduling focus. The tool supports Facebook, Instagram, Google Business Profile, LinkedIn, Pinterest, TikTok, X (Twitter), and YouTube.

 

Key Features

Pricing Plans

Pros

Cons

6. Facebook Creator Studio

Facebook Creator Studio

Facebook Creator Studio offers native scheduling and management for Facebook and Instagram accounts completely free. When evaluating Facebook Creator Studio VS OneUp, Creator Studio’s zero cost and direct platform integration appeal to Meta-focused creators, though it lacks multi-platform support OneUp provides. The tool exclusively manages Facebook Pages, Facebook Groups, Instagram Business accounts, and Instagram Creator accounts.

 

Key Features

Pricing Plans

Pros

Cons

7. Metricool

Metricool

Metricool combines scheduling with detailed analytics, making it easier to see what’s working before you plan your next posts. Comparing Metricool VS OneUp highlights Metricool’s superior analytics and competitor tracking versus OneUp’s basic reporting. The platform connects to Facebook, Instagram, X (Twitter), LinkedIn, Pinterest, TikTok, YouTube, Twitch, Google Business Profile, Threads, and Bluesky.

Key Features

Pricing Plans

Pros

Cons

8. CoSchedule

CoSchedule

CoSchedule integrates social media scheduling with comprehensive marketing calendar management. The CoSchedule VS OneUp comparison shows CoSchedule’s project management capabilities and AI tools exceed OneUp’s scheduling-only approach. The platform schedules content to Facebook, Instagram, X (Twitter), LinkedIn, Pinterest, and YouTube.

 

Key Features

Pricing Plans

Pros

Cons

9. Postfity

Postfity

Postfity delivers affordable social media scheduling with AI-powered content creation tools. Analyzing Postfity VS OneUp reveals Postfity’s competitive pricing and bulk scheduling capabilities rival OneUp’s offerings. The tool publishes to Facebook, Instagram, X (Twitter), LinkedIn, Pinterest, TikTok, YouTube, Google Business Profile, and Telegram.

Key Features

Pricing Plans

Pros

Cons

10. Zoho Social

Zoho Social

Zoho Social integrates social media management with Zoho’s business ecosystem for seamless workflows. The Zoho Social VS OneUp evaluation highlights Zoho’s CRM integration and affordable pricing compared to OneUp’s standalone approach. The platform connects to Facebook, X (Twitter), Instagram, LinkedIn, Google Business Profile, Pinterest, TikTok, YouTube, Mastodon, Threads, WhatsApp Business, Telegram Business, and Bluesky.

 

Key Features

Pricing Plans

Pros

Cons

11. SocialBee

SocialBee

SocialBee emphasizes content categorization and recycling for consistent social media presence. Evaluating SocialBee VS OneUp shows SocialBee’s unlimited content categories on Pro plans surpass OneUp’s organizational capabilities. The tool manages Facebook, Instagram, X (Twitter), LinkedIn, Pinterest, TikTok, YouTube, Google Business Profile, and Bluesky.

 

Key Features

Pricing Plans

Pros

Cons

12. Agorapulse

Agorapulse

Agorapulse delivers all-in-one social media management for agencies and enterprises. Comparing Agorapulse VS OneUp reveals Agorapulse’s advanced inbox management and social listening outclass OneUp’s basic features. The platform handles Facebook, Instagram, X (Twitter), LinkedIn, YouTube, TikTok, Google Business Profile, and Threads.

 

Key Features

Pricing Plans

Pros

Cons

13. Publer

Publer

Publer combines affordability with essential scheduling features for budget-conscious users. The Publer VS OneUp analysis shows Publer’s flexible pricing per social account competes directly with OneUp’s tiered plans. The tool publishes to Facebook, Instagram, LinkedIn, X (Twitter), TikTok, YouTube, Pinterest, Google Business Profile, Telegram, WordPress, and Mastodon.

 

Key Features

Pricing Plans

Pros

Cons

What is OneUp?

OneUp provides social media scheduling automation that helps businesses maintain consistent online presence. The tool enables users to schedule posts to Facebook, Instagram, X (Twitter), LinkedIn, Pinterest, TikTok, YouTube, Google Business Profile, Threads, Snapchat, Bluesky, and Reddit. 

OneUp’s core functionality centers on automatic post recycling, allowing evergreen content to republish at set intervals without manual intervention. The platform supports various content types including images, videos, carousels, Stories, Reels, and YouTube Shorts. Integration with Canva simplifies visual content creation directly within the scheduling workflow. 

OneUp includes features like AI-generated captions, UTM parameter tracking, and team collaboration tools for multi-user accounts. The mobile app sends reminders for platforms requiring manual posting on personal profiles.

Why Look for OneUp Alternatives?

Businesses look for OneUp alternatives for a few practical reasons. Pricing structures vary significantly across tools, with some offering more cost-effective solutions for specific team sizes or social profile counts. Interface preferences differ among users, as certain platforms provide more intuitive workflows that reduce learning curves. Integration requirements drive tool selection when businesses need connections to CRM systems, project management platforms, or e-commerce solutions OneUp doesn’t support. 

Enterprise organizations require advanced features like multi-level approval workflows, white-label reporting, and dedicated account management unavailable in OneUp’s standard plans. Platform support differences matter when businesses prioritize networks like WhatsApp Business, Telegram, or Mastodon that OneUp doesn’t include.

Analytics depth varies considerably, with specialized tools offering competitor tracking, social listening, and sentiment analysis beyond OneUp’s capabilities. Team collaboration needs expand as organizations grow, demanding more sophisticated role permissions, task assignments, and approval processes than OneUp provides.

How to Choose the Best OneUp Alternative

  • Select social media scheduling tools based on specific business requirements and operational workflows.
  • Platform support determines whether tools connect to all networks your business uses including emerging platforms like Threads, Bluesky, or Mastodon.
  • Feature requirements identify which capabilities matter most such as content recycling, bulk scheduling, RSS feeds, or AI content generation.
  • Budget constraints establish realistic spending limits comparing monthly versus annual pricing and cost per social profile or team member.
  • Team size influences tool selection as collaboration features like approvals, roles, and workspaces become critical for larger groups.
  • Analytics needs vary from basic engagement metrics to advanced competitor tracking and ROI measurement.
  • Some tools only handle basic scheduling, while others recycle your best content and suggest when you should post.
  • Integration requirements ensure tools connect with existing business systems like CRM, project management, or design platforms.
  • Customer support quality impacts ongoing success through responsive assistance via email, chat, or phone channels.

Free vs Paid OneUp Alternatives

Free social media scheduling tools provide basic functionality for individuals and small businesses testing platforms. These typically limit scheduled posts per account, restrict social profile connections to three to five, and exclude advanced features like analytics, team collaboration, or bulk scheduling. Free versions often display tool branding, offer minimal customer support, and lack automation capabilities like content recycling or RSS feeds. 

Paid plans usually remove posting limits, let you connect more social profiles, and add deeper, longer-term analytics. Premium plans add team collaboration through multiple users, role-based permissions, and approval workflows. Advanced features like white-label reporting, AI content generation, social listening, and priority support require paid subscriptions. Cost structures vary from per-channel pricing starting around $5 monthly to per-user pricing ranging $79 to $199 monthly for enterprise tools. 

Annual billing typically provides 15 to 30 percent discounts compared to monthly payments. Budget-conscious users balance feature needs against costs by starting with affordable tools like RecurPost at $7.5 monthly or leveraging free tiers from Buffer or Metricool before upgrading as requirements expand.

Social Media Management Features Comparison

Tool
Free Plan
Starting Price
Notable Features
RecurPost
$9/month
(Starter Plan)
Evergreen content libraries, bulk scheduling via CSV, AI-powered best time recommendations, white-label reporting, social inbox, supports 10 platforms.
Buffer
$60/year
(Essentials Plan)
AI Assistant, queue management, first comment scheduling, analytics dashboard, custom UTM parameters, social media integration.
Sprout Social
$199/seat/month
(Standard Plan)
Smart Inbox, message spike alerts, AI-generated alt text, competitor analysis, optimal send times, social media integration.
Planable
$33/month
(Basic Plan)
Feed calendar, multi-level approval workflows, campaign organization, text annotations, bulk approval, visual content planning, social media integration.
Post Planner
$84/year
(Starter Plan)
Content curation, AI-powered hashtags and captions, post recycling, bulk upload, analytics, social media integration.
Facebook Creator Studio
$0/month
(Free Plan)
Content Library, Sound Collection, monetization tools, Rights Manager, Insights Dashboard, integrates with Facebook and Instagram business pages, content creation, scheduling, and analytics.
Metricool
$216/year
(Starter Plan)
Competitor analysis, SmartLinks, hashtag analysis, AI assistant, customizable reporting with Looker Studio, integrates with major social networks.
CoSchedule
$228/year
(Social Calendar)
Marketing Calendar, ReQueue automation, Best Time Scheduling, AI Social Assistant, Social Inbox, integrates with social media.
Postfity
$20/month
(One Plan)
AI content creation, bulk scheduling, external client approval workflow, first auto commenting, Instagram product tagging, social media integration
Zoho Social
$120/year
(Standard Plan)
Visual planner, Linkin.bio, UGC tools, first-comment scheduling
SocialBee
$24/month
(Bootstrap Plan)
Content categories, post variations, hashtag manager, audience growth tracking, bulk editor, integrates with social media.
Agorapulse
$79/month
(Standard Plan)
Unified inbox, social listening, ROI tracking, team collaboration, publishing queues, message moderation, integrates with social media.
Publer
$4/month
(Professional Plan)
Workspaces, AI content creation, bulk scheduling, external client approval, first auto commenting, Instagram product tagging, analytics, hashtag analysis, integrates with social media.

OneUp Alternatives by Business Type

Small Businesses: RecurPost and Buffer deliver affordable solutions with essential features for growing companies. RecurPost’s $90 yearly Starter plan includes two social profiles, evergreen content libraries, and basic analytics perfect for solopreneurs. Buffer’s $60 yearly Essentials plan offers unlimited scheduling for one channel with AI Assistant and advanced analytics suitable for small teams managing limited profiles.

Enterprises: Sprout Social and Agorapulse provide enterprise-grade features including advanced analytics, social listening, team collaboration, and dedicated support. Sprout Social’s comprehensive platform starts at $2388 yearly per seat with unlimited profiles on Professional plans. Agorapulse delivers unified inbox management, ROI tracking, and custom reporting beginning at $948 yearly per user.

Agencies: Zoho Social and CoSchedule excel at multi-client management with workspace separation, white-label reporting, and client approval workflows. Zoho Social’s Agency plan supports ten brands at affordable pricing with CRM integration. CoSchedule’s Agency Calendar offers custom client calendars and brand profiles for organized client management.

Freelancers and Solopreneurs: Post Planner and Metricool provide budget-friendly options with content curation and analytics. Post Planner’s $84 yearly Starter plan includes three accounts and AI-powered content discovery. Metricool offers a forever-free plan managing one brand across multiple platforms with basic analytics.

E-commerce: SocialBee and Postfity support shopping integrations and product tagging for online stores. SocialBee’s categorization organizes product posts systematically while Postfity’s Instagram product tagging connects posts directly to e-commerce catalogs.

Frequently Asked Questions

Buffer offers the most comprehensive free alternative supporting three social channels with ten scheduled posts per channel. The forever-free plan includes AI Assistant, basic analytics, community inbox, and world-class support without credit card requirements. Facebook Creator Studio provides completely free scheduling exclusively for Facebook and Instagram with unlimited posting, though it lacks multi-platform support.

RecurPost delivers exceptional value for small businesses at $90 yearly for the Starter plan. It supports two social profiles, evergreen content recycling, bulk scheduling, and AI content generation. The platform’s content libraries organize posts systematically while best-time recommendations optimize engagement. Small businesses benefit from affordable pricing without sacrificing essential automation features.

RecurPost beats OneUp mainly on how it handles content libraries. Agency plans let you create unlimited categories and keep everything organized. Offers AI-powered best time optimization, white-label reporting, and social inbox functionality which OneUp lacks. RecurPost supports ten social platforms including Facebook Profiles that OneUp doesn’t connect to. The 14-day free trial exceeds OneUp’s seven-day period. Pricing starts lower at $90 yearly compared to OneUp’s $144 yearly, making RecurPost more cost-effective for most users.

OneUp lacks several features competitors provide including no free plan for testing, limited seven-day trial period, basic analytics requiring paid add-ons, no social inbox for unified message management, restricted team collaboration on lower tiers, absence of AI-powered best time scheduling, and occasional platform disconnection issues. Users report interface bugs, delayed analytics, and prohibitive costs for analytics features. Users also mention slower support and fewer automation options than they get with other tools.

Upcoming Webinar
Video Icon
Upcoming Webinar

If your posts don't go viral, this is for you!

Join our webinar to learn how to use AI to create Viral posts.

icon date
Last Thursday of this month
icon time
3:30 PM IST and 4 PM ET