Loomly vs Sprout Social
Loomly vs Sprout Social – What’s Better in 2025?
Which tool is the best? Is it that hard to decide?
If you're stuck between Loomly and Sprout Social, you're not alone. Both offer great features, but the right choice depends on your needs.
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Quick Summary Loomly and Sprout Social
When deciding on the perfect social media management tool, certain aspects, such as features, pricing, reviews, and support, must be evaluated.
Here is the overview of both:
2 months free with annual billing
Loomly Overview
Loomly streamlines social media marketing by uniting content creation, scheduling, and analytics in one collaborative workspace. Marketers craft and optimize posts for 11 platforms: Instagram, Facebook, X, LinkedIn, TikTok, YouTube, Pinterest, Snapchat, Google Business Profile, Threads, and Bluesky, from a single calendar.
With drag-and-drop scheduling, real-time previews, and built-in post optimization tips, teams stay on brand and on time. Loomly’s clean interface and multi-brand dashboard empower agencies and in-house teams to collaborate seamlessly, manage approvals, and track campaign performance, all without switching between tools.
Reviewers love Loomly’s clean calendar interface, helpful onboarding, responsive chat support, and generous value for money. Some note limitations in analytics depth and occasional mobile app glitches that affect long-term workflow.[Captera]
Users frequently praise its intuitive scheduling workflow, beginner-friendly UX, and built-in content ideas and hashtag suggestions, ideal for teams collaborating efficiently across platforms.[G2]
Sprout Social Overview
Sprout Social powers social media strategies for over 30,000 brands with an intuitive, all-in-one platform ranked G2’s #1 Best Overall Software for 2024. The unified inbox, AI-driven workflows, and ViralPost send-time optimization help teams deliver timely, authentic customer interactions.
Sprout’s robust publishing suite supports bulk scheduling, content queues, and campaign planning, while its advanced analytics offer cross-network performance insights and competitor benchmarking. With enterprise-grade integrations, from Salesforce to Google Analytics, Sprout Social turns social channels into strategic growth engines for social media managers and digital marketers.
Reviewers highlight its user-friendliness, advanced reporting, and strong support. Common concerns include high cost and limited ROI, especially for smaller businesses.[Captera]
They praise its powerful analytics, intuitive interface, and comprehensive social media management capabilities. Some note that the pricing can be steep for small teams.[g2]
Ratings Comparison
Feature Comparison: Loomly vs Sprout Social
Features
Scheduling & Publishing
Content calendar with post previews, version control, and scheduling across multiple platforms.
Smart scheduling tool picks best times; supports campaigns, bulk upload, and multi-network posting.
AI-powered scheduler recycles evergreen content, auto-schedules posts, and suggests best times to publish.
Engagement
Moderate engagement tools; reply to comments and messages, but no unified inbox.
Unified inbox with sentiment analysis and priority tagging to manage conversations at scale.
Unified inbox helps reply faster; smart filters prioritize conversations that need attention.
Collaboration
Workflows, comments, approvals, and team roles streamline content production.
Advanced permissions, task assignments, and approval workflows built for larger teams and agencies.
Shared workspaces and approval flows keep teams aligned with role-based access and smart task routing.
Analytics
Basic analytics by platform; track engagement, reach, and performance for scheduled posts.
Robust reports, competitive benchmarks, and campaign tracking with customizable performance dashboards.
Smart analytics track engagement, reach, and clicks; white-label reports simplify client performance tracking.
AI Features
AI-generated post ideas, optimization tips, and audience targeting suggestions to improve content quality.
AI suggests reply tone, surfaces trends, flags urgent messages, and boosts social listening accuracy.
Generates captions, hashtags, bios, and post ideas; predicts performance; automates scheduling and reports.
Pros & Cons
Pros
- Streamlines scheduling with a user-friendly drag-and-drop calendar
- Built-in post previews and optimization tips keep content on brand
Cons
- Rejecting short Reels or restricting bulk reposting
- Scheduling multiple stories often requires manual posting
Pros
- Unified Smart Inbox centralizes all customer messages in real time
- AI-driven send-time optimization boosts engagement
Cons
- Missing tools like image thumbnails in the calendar
- Issues with tagging, audio, and story scheduling
Pricing Comparison
Starter
12 Social accounts, 3 Users, Post Analytics
Standard
5 Social profiles, 10 Brand keywords, 10 Daily posts
Starter
2 social profiles, 10 daily posts, 5 recurring time slots
Beyond
60 Social accounts, Unlimited Users, Custom Branding
Professional
Unlimited Social profiles, 10 Brand keywords, 20 Daily posts
Personal
5 social profiles, 20 daily posts, 10 recurring time slots
Advanced
Unlimited Social profiles, 10 Brand keywords, 30 Daily posts
Agency
20 social profiles, 80 daily posts, 40 recurring time slots
Why RecurPost Stands Out
RecurPost turns “set it and forget it” into reality. Its bulk scheduling and CSV import let you queue months of content in minutes, while the shared calendar keeps your team aligned and approvals rolling. Tailor posts for each network with built-in resizing, length checks, and automatic first comments to keep captions clean.
Need fresh ideas? The Hashtag, Bio, Title, and Post Generators spark creativity in seconds. Agencies will love the Agency Pricing Calculator and Campaign Proposal Generator, all wrapped in white-labeled reports and analytics. Got seasonal campaigns? Seasonal Libraries schedule and recycle content at peak times without lifting a finger.
From Instagram Grid planning to RSS feed imports, social inbox, and royalty-free images, RecurPost blends simplicity with power, no jargon, just real results. Make your social media effortless, effective, and truly yours.
Why RecurPost is better!
RecurPost isn’t just an alternative to Loomly and Sprout Social – it’s a smarter choice for businesses that want more functionality at a lower cost.
