Post Planner vs Buffer
Post Planner or Buffer
Post Planner
PostPlanner is designed for marketers who want high engagement with less effort. It helps you skip the content creation struggle with ready-made, high-performing posts and an AI-driven scheduler. While PostPlanner thrives on simplicity and speed, comparing it against Hootsuite’s depth and RecurPost’s automation can help you find your perfect fit.
Buffer
Buffer social is a straightforward social media management tool designed for small businesses, entrepreneurs, and marketers who want an easy way to schedule and manage content. It offers a clean, intuitive dashboard that allows users to schedule posts across multiple social platforms without hassle. Instead of focusing on complex marketing automation, Buffer emphasizes simplicity and efficiency.
Overview
This comparison between Post Planner and Buffer provides an unbiased overview to help you make an informed decision. From pricing to features, this guide covers the essentials to assist you in choosing the best platform for your business or personal social media management.
Post Planner vs Buffer: User Rating
| Rating Categories | Post Planner | Buffer |
| Star Rating (Out of 5) | 4.2 | 4.5 |
| Meets Requirements (Out of 10) | 8.3 | 8.7 |
| Ease of Use (Out of 10) | 8.7 | 8.9 |
| Ease of Setup (Out of 10) | 9.0 | 9.2 |
| Ease of Admin (Out of 10) | 8.5 | 8.8 |
| Quality of Support (Out of 10) | 8.6 | 9.0 |
| Business Partnership (Out of 10) | 8.4 | 8.6 |
| Product Direction (% positive) | 8.5 | 8.8 |
Rated 3.9/5 on G2 with over 40 reviews. Users appreciate its simplicity and content curation tools. Scheduling is praised for its efficiency, though its analytics are often seen as a limitation.Buffer:
Rated 4.3/5 on G2 with over 1,000 reviews. Buffer is commended for its multi-platform support and team collaboration features. However, some users find the pricing less flexible for small businesses.
Post Planner vs Buffer: Feature Comparison
| Features | Post Planner | Buffer |
| Pricing (per month in USD) | 39$ | 50$ |
| Free Trial | Yes | Yes |
| Platforms Supported | Major platforms | All major platforms |
| Bulk Scheduling | Yes | Yes |
| RSS feeds | No | Yes |
| Recurring Posts | Yes | Yes |
| Social Inbox | No | Yes |
| AI Content Generation | No | No |
| Hashtag Storage | Yes | Yes |
| Caption Customization | Yes | Yes |
| AI Images | No | No |
| Advanced Analytics | No | Yes |
| White Label Reports | No | Yes |
| URL Shortener | No | Yes |
| Unlimited Workspaces | No | Yes |
| Team Management | Yes | Yes |
a. Scheduling and Automation
Post Planner simplifies scheduling by enabling users to plan posts, discover trending content, and set up recurring posts. Its automation features are straightforward and well-suited for those seeking an easy-to-use scheduling tool.
Buffer offers robust scheduling tools across multiple platforms, including features like auto-scheduling, bulk posting, and customized posting schedules. The Smart Queue optimizes post timing for maximum reach and engagement.
b. Supported Social Media Platforms
Post Planner – Supports Facebook, Instagram, and Twitter. Its focus on visual platforms makes it a great choice for users targeting these channels for growth.Buffer supports a broader range of platforms, including Facebook, Twitter, LinkedIn, Instagram, and Pinterest. Its versatility is ideal for businesses managing multiple social channels simultaneously.
c. Analytics and Reporting
Postplanner – Provides basic analytics to track engagement and content performance. While sufficient for casual users, its insights lack the depth needed for advanced strategy refinement.Buffer`s Offers advanced analytics and reporting, delivering detailed insights on post performance, audience engagement, and ROI. This makes it a great option for data-driven marketers refining social media strategies.
d. User Interface and Experience
Post Planner – Features a user-friendly, straightforward interface designed for content curation and posting. It’s easy to navigate, even for beginners.
Buffer’s clean and intuitive interface focuses on user experience. The organized dashboard simplifies the management of multiple accounts and performance tracking.
e. Pricing
When it comes to pricing, Post Planner and Buffer cater to different needs with their plans. Post Planner’s pricing is more affordable, making it a great option for smaller businesses or individuals focusing on fewer social accounts. Its free plan supports 1 user and 3 social profiles with limited features, while the Starter Plan costs $19/month for 1 user and up to 10 social profiles. For larger teams, the Agency Plan is priced at $99/month, offering support for 3 users and 30 social profiles.
Buffer, on the other hand, provides a slightly broader platform support in its pricing tiers. Its free plan mirrors Post Planner, accommodating 1 user and 3 social profiles with limited features. The Starter Plan, priced at $15/month, supports 1 user with up to 8 social profiles. Buffer’s Agency Plan matches Post Planner at $99/month but is designed for 3 users managing up to 25 social profiles.
In summary, while both tools offer similar pricing for their higher-tier plans, Post Planner provides more flexibility for smaller teams and fewer accounts, whereas Buffer offers more robust platform support for slightly larger operations.
Pros and Cons of Using Post Planner
Pros
- AI-powered content discovery
- Simplified scheduling
Cons
- Limited advanced analytics
- Fewer integrations
Pros and Cons of Using Buffer
Pros
- Unified dashboard for scheduling
- AI-driven content suggestions
Cons
- Occasional performance lag
- Steeper learning curve
Ideal Use Cases
Post Planner is Ideal For:
- Small businesses and individuals managing a few social profiles.
- Users prioritizing content curation and scheduling over advanced analytics.
- E-commerce brands focusing on Instagram and Facebook.
Buffer Excels When:
- Larger teams or businesses need advanced analytics and reporting.
- Businesses managing multiple social media platforms.
- Marketers requiring a comprehensive tool for engagement and strategy.
Conclusion of Post Planner vs Buffer Comparison
Both Post Planner and Buffer are effective tools for managing social media, but they serve different needs. Post Planner is ideal for smaller businesses or individuals focusing on Instagram and Facebook, offering simple scheduling and content curation. Buffer, however, is better suited for larger teams needing advanced analytics, multi-platform management, and collaboration features.
If neither Post Planner nor Buffer fully meets your needs, consider RecurPost. RecurPost combines affordability, functionality, and ease of use, supporting multiple platforms and offering content recycling to keep posts evergreen.
RecurPost wins because it automates what Post Planner and Buffer still make you manage. Many social media scheduling tools struggle with true evergreen recycling, surface-level analytics, manual queues, and pricing plans that get expensive as you scale. RecurPost fixes all of that with powerful, business-friendly features. Its evergreen libraries continuously recycle best-performing posts, keeping your publishing calendar full without copy-pasting. AI-driven scheduling picks optimal times per network to maximize reach, while bulk importing lets you load months of content from CSV, RSS, or spreadsheets in minutes.
When you compare Buffer vs Post Planner, both fall short in advanced automation. RecurPost, on the other hand, provides agency-ready analytics with white-label reporting, so you can share clean performance dashboards with clients. It also integrates across Instagram, Facebook, LinkedIn, X, Pinterest, and Google Business Profiles, giving you one streamlined workflow for every channel.
The payoff: fewer tools, fewer hours, and more consistent results. You save budget with transparent pricing, better than Post Planner and Buffer pricing, and you save time through automation that actually compounds. If you’re exploring tools 2025 and want the best social media engine, RecurPost is the smarter alternative for long-term marketing success.
