Top 10 Pinterest Scheduling Tools

Pinterest is a powerful visual marketing platform that can drive impressive results for businesses across various industries. From showcasing products and influencing purchase decisions to generating sales and leads, Pinterest offers immense potential.

However, manually managing your Pinterest presence can be incredibly time-consuming and lead to inconsistent posting.

That’s where Pinterest scheduling tools come in. These tools allow you to streamline your Pinterest strategy, ensuring a consistent and effective social media calendar across your account(s).

By using the right Pinterest scheduling solution, you can save time, optimize your pinning efforts, and achieve your marketing goals more efficiently.

In this comprehensive guide, we’ll explore the top 10 Pinterest scheduling tools that can help you take control of your Pinterest presence and drive better results.

But first, look at the factors to consider while choosing the best Pinterest scheduling tool.

Factors to Consider When Choosing a Pinterest Scheduling Tool

When you’re looking to choose a Pinterest scheduling tool, there are several important features to consider. These features can help you manage your Pinterest more easily and effectively, letting you focus on creating great content.

Features

• Visual Calendar: A good tool should have a visual calendar that lets you plan your pins. This calendar should be shareable and offer views by month or list, along with previews of your posts. This makes it easier to see what your content schedule looks like at a glance.

• Multi-Account Management: If you plan to manage many Pinterest profiles (or will), get a tool that will handle this effectively. It would be better if it were integrated with other social media platforms for a smooth experience.

• Hashtag and Keyword Recommendations: These tools help to increase your pins’ visibility by suggesting hashtags and keywords that can be related to your post. You will be able to boost your exposure on Pinterest.

• Mobile App Availability: This gives us the freedom to do pin scheduling and management on the go. Mobile apps allow you to maximize your workload anytime and anywhere.

• Content Recycling: With this reuse nature of best pins, your top content will keep appearing to new audiences ensuring it gets more reach every time.

• A/B Testing for Pins: Testing different versions of your pins means you can see what engages your audience, enabling you to improve your strategy.

• Bulk Scheduling: If you have lots of content, bulk scheduling saves time by allowing you to schedule many Pinterest posts at once.

• Advanced Analytics and Beyond: Detailed analysis of your pin’s performance will help you know what’s bringing in the crowd and what’s not. Some tools even offer white-label reports (no branding!) and client management features if you work with multiple clients.

• Success Rate: Understand how well the tool has worked for others. High success rates indicate a reliable tool that could work well for you too.

Ease of Use

It should be straightforward and simple to use. A user-friendly interface makes the system easier to be familiar with. Also, the intuitive design attracts your team to learn early.

Pricing

Cost is always a factor. Think about your requirements for the tool and what you can afford. Some of the tools will give you the basic version for free but the most advanced one might only be accessible when you pay for a subscription.

Customer Support

Finally, reliable customer support is crucial. Check if the tool provides help when you need it. Great support will be a massive factor, of course, when you encounter challenges or need assistance with the application operation.

By keeping these factors in mind, you can choose a Pinterest scheduling tool that meets your needs and helps streamline your social media strategy.

The Top 10 Pinterest Scheduling Tools

We have looked at over 30 different social media management tools to find the ones you need for Pinterest.

Let us look at our pick for the hottest 10 Pinterest scheduling tools. We could not find a tool that had all of the features, but we picked the ones that you will likely pick.

1. RecurPost

RecurPost is an effective Pinterest scheduling tool that makes life easier for businesses and marketers who are trying to manage their Pinterest strategies. With the many features of RecurPost, even a newcomer can get started on Pinterest. This platform ensures that you don’t have a hard time scheduling your posts and analyzing the results.

Supported Features:

• Visual Calendar: Offers month view and list view of full month calendar for scheduling and visualizing your Pinterest content.
• Shareable calendar (team collaboration): Allows multiple team members to access and manage the schedule.
• Multi-Account Management: Easily manage multiple Pinterest accounts and other social profiles from one dashboard. You can also manage your Facebook, Twitter, LinkedIn, Instagram, Google My Business, YouTube and TikTok accounts.
• Board and Pin Management: Provides organizational tools for your boards and pins.
• Mobile App Availability: This lets you manage your Pinterest scheduling on the go with a dedicated mobile app.
• Content Recycling: Automatically re-shares your evergreen pins for maximum visibility.
• Bulk Scheduling: Upload and schedule multiple pins simultaneously, saving time.
• White-label reports (for agencies): Generate custom reports without RecurPost’s branding.
• Client management: Offers features to streamline workflow when handling multiple clients.
• Success Rate: Provide specific metrics about general Pinterest success factors.

Features Not Currently Supported:

• A/B Testing for Pins: Doesn’t have built-in features to directly compare pin variations.
• Advanced analytics and reporting: Provides only basic insights into the performance of your pins.

Unique Selling Point (USP):

RecurPost is one of those tools that comes with the ability to recycle your evergreen content such as your blogs. This helps you prevent your top pins from flying with the wind as it allows you to repurpose and re-share your best-performing pin designs, leading to an increase in the reach and engagement of the top posts.

Pricing Tiers:

RecurPost offers flexible plans, including a free 14-day trial. Plans start from $25 a month and are comparable to tools that cost 4-5 times more.

2. Official Pinterest Scheduler

Pinterest Scheduler, the official tool from Pinterest, was created purposefully to make posting content on the platform simpler. This is a helpful tool for marketers and businesses that are looking to not only optimize their pinning schedule but also to do so in this platform’s native interface.

Supported Features:

• Post Preview: This allows you to see how your pin will look before it goes live.
• Basic Scheduling: This lets you easily schedule single pins in advance.
• Multi-Account Management: You can easily switch between multiple Pinterest accounts. However, since this is the official tool, it only supports Pinterest.
• Mobile App Availability: Offers scheduling accessibility via the Pinterest mobile app.
• A/B Testing for Pins: Provides test variations of pins against each other in business accounts.
• Advanced analytics and reporting: In-depth insights into pin performance.
• Hashtag and Keyword Recommendations: Built-in tools to suggest relevant keywords.
• Board and Pin Management: Offers features for advanced organization of boards and pins.

Features Not Supported:

• Shareable calendar: This doesn’t offer collaboration with team members.
• Month view or listing: Does not have a comprehensive month-long view of scheduled content.
• Integration with other social media platforms: Doesn’t connect with other social networks.
• Content Recycling: This doesn’t allow you to re-share top-performing pins automatically.
• Bulk Scheduling: Doesn’t support uploading and scheduling multiple pins at once.
• White-label reports: Not designed for agencies managing clients.
• Client management: No features specific to managing multiple client accounts.

Unique Selling Point (USP):

Pinterest Scheduler suggests relevant hashtags and keywords, increasing visibility of your pins which further boosts engagement. Besides this, it allows you to find out more information about your audience and what is popular on Pinterest right now.

Pricing Tiers:

Pinterest Scheduler is available free to all Pinterest Business account holders.

3. Tailwind

Tailwind is a popular Pinterest scheduling tool and an official Pinterest Partner. It goes beyond simple scheduling to offer a suite of features designed to enhance your Pinterest marketing efforts. It is particularly favored by bloggers, small businesses, and large enterprises for its robust functionality and user-friendly interface.

Supported Features:

• Visual Calendar: Offers a visual interface to plan your Pinterest content.
• Multi-Account Management: Easily manage multiple Pinterest profiles. However, Tailwind only supports Pinterest and Meta accounts. No support for Twitter, LinkedIn, TikTok etc.
• Hashtag and Keyword Recommendations: Provides robust tools to find relevant hashtags and keywords.
• Bulk Scheduling: Upload and schedule pins in batches for quick workflow.
• Advanced Analytics and Reporting: Detailed metrics to understand pin performance and optimize strategy.
• SmartSchedule (Tailwind Feature): Suggests optimal posting times based on your audience engagement.
• Tailwind Communities (Tailwind Feature): Helps you find and share content within your niche.

Features Not Currently Supported (or Limited):

• A/B Testing for Pins: Doesn’t provide dedicated A/B testing tools.
• White-label reports: Not ideal for agencies needing client-facing reports.
• Client management: It lacks features for managing multiple client accounts.
• Success Rate: This tool focuses on individual pin metrics rather than overall Pinterest success factors.

Important Note: Tailwind regularly adds new features. It’s always best to check their website for the most up-to-date information.

Unique Selling Point (USP):

With browser extension you can easily create new Pins from anywhere on the web and schedule them to the most relevant Boards in seconds. Tailwind stands out with its SmartSchedule feature that suggests optimal posting times and its Tailwind Communities for finding and sharing relevant content.

Pricing Tiers:

Tailwind offers various pricing options for different business needs. The platform provides a free trial, and paid plans starting at $14.99 per month. The major issue with their pricing is that they only let you add X of each type. For instance, the $14.99 plan only lets you manage 1 Pinterest, 1 Facebook, and 1 Instagram account. You can’t, for instance, manage 3 Pinterest accounts and none of other kinds.

4. Buffer

Buffer is a well-known tool in the social media management space, acclaimed for its simplicity and effectiveness. It supports a wide range of platforms, including Pinterest, and is geared towards helping businesses and marketers streamline their social media strategies.

Supported Features:

• Visual Calendar: Provides a clear overview of your Pinterest schedule alongside other social content.
• Multi-Account Management: Easily manage multiple Pinterest accounts and other social profiles from a single dashboard. Buffer supports almost all major social channels, except the personal profiles like Facebook or Instagram personal profiles.
• Hashtag and Keyword Recommendations: This helps you find relevant keywords to include in your pins.
• Analytics: Access to basic pin performance metrics to track engagement.

Features Not Currently Supported (or Limited):

• Board and Pin Management: it has limited organizational features for boards and pins.
• A/B Testing for Pins: No dedicated features for comparing different pin variations.
• Advanced analytics and reporting: Insights are less detailed compared to Pinterest-specific tools.
• Success Rate: Likely focuses on individual pin performance rather than overall Pinterest success factors.

Unique Selling Point (USP):

Buffer makes it simple to recycle top-performing pins, ensuring your best content continues to engage and attract viewers over time. The USP of Buffer is its content curation capabilities. The tool’s “Suggested Posts” feature helps you discover and share relevant content from other sources, complementing your own original pins.

Pricing Tiers:

Buffer offers a range of pricing options to suit different business needs. The platform provides a free plan with limited functionality, and paid plans starting at $30 per month. The paid plans unlock advanced features, such as bulk scheduling, custom analytics, and team collaboration.

5. Hootsuite

Hootsuite is one of the most comprehensive tools for managing social media, including Pinterest. It’s designed to cater to the needs of both small businesses and large enterprises, providing a central platform for all your social media management tasks.

Supported Features:

• Visual Calendar: Plan your pins alongside other social content in a central calendar view.
• Multi-Account Management: Manage a variety of Pinterest and social media accounts from one place.
• Content Recycling: Keep your best-performing pins visible with re-sharing options.
• Team Collaboration (Depending on Plan): Higher-tier plans offer tools for teams to manage workflows together.
• Shareable calendar: Collaboration features are available from basic plans.
• Board and Pin Management: Have advanced organizational features for boards and pins.
• Bulk Scheduling: You can bulk schedule multiple pins.

Features Not Currently Supported (or Limited):

• Post preview: Does not provide an exact replica of how your pin will appear on Pinterest.
• Hashtag and Keyword Recommendations: This does not offer basic suggestions or integration with third-party tools.
• A/B Testing for Pins: No dedicated A/B testing features for pins.
• White-label reports: This is not suitable for agencies needing branding customization.
• Client management: It lacks streamlined features for managing multiple clients.

Important Notes:

• Broad Social Media Focus: Hootsuite’s strength lies in its comprehensive toolset for various social platforms, not solely Pinterest specialization.
• Plan-Dependent Features: Collaboration, advanced analytics, and other features are limited to specific Hootsuite plans.

Unique Selling Point (USP):

The USP of Hootsuite is its team collaboration features. The platform allows you to assign tasks, approve content, and manage permissions, making it easier to coordinate your Pinterest marketing efforts with your colleagues.

Pricing Tiers:

Hootsuite offers various pricing options for different business needs. The platform provides a free plan with limited functionality, and paid plans starting at $99 per month. The paid plans unlock advanced features, such as custom reports, white-label branding, and priority support.

Hootsuite is known for increasing their pricing as much as 10X even for existing users. If you check their reviews online, most of the reviews will express shock on this.

6. Later

Later is a marketing platform focused on visual content, making it a perfect fit for Pinterest users. Later is a Pinterest Marketing Partner, with exclusive API access for scheduling video pins. It’s designed to help brands, businesses, and individual creators grow their social media presence through streamlined content planning and posting.

Supported Features:

• Visual Calendar: Drag-and-drop interface for visually planning your Pinterest content.
• Multi-Account Management: Manage multiple Pinterest accounts alongside other social profiles.
• Hashtag Suggestions: This helps you find relevant hashtags to use in your pins.
• Analytics: Provides basic insights into how your Pinterest content is performing.
• Board and Pin Management: Have limited organizational tools for boards and pins.
• Content Recycling: Automatically re-share top-performing pins.
• Integration with other social media platforms: While it may connect with some, it’s not as comprehensive as other tools.
• Linkin.bio (Later Feature): Create a link on your profile leading to a landing page for showcasing your content and products.

Features Not Currently Supported (or Limited):

• Shareable calendar: It has limited collaboration features for teams.
• A/B Testing for Pins: Doesn’t have built-in features for testing pin variations.
• Advanced analytics and reporting: Insights are less detailed compared to Pinterest-specific tools.
• Success Rate: Likely focuses on individual pin performance rather than overall Pinterest success factors.

Important Note: Later emphasizes visual planning and has a strong focus on Instagram, so its Pinterest features might be less extensive than tools specializing in Pinterest.

Unique Selling Point (USP):

Later’s visual focus, intuitive interface, and its “Linkin.bio” feature for linking Pinterest pins to other content are its main selling points. Another standout USP of Later is its content planning and curation capabilities. The tool’s “Content Suggestions” feature helps you discover and curate relevant content to complement your own original pins, ensuring a well-rounded Pinterest strategy.

Pricing Tiers:

Later offers a range of pricing options to suit different business needs. The platform provides a free plan with limited functionality, and paid plans starting at $25 per month. The paid plans unlock advanced features, such as bulk scheduling, custom analytics, and team collaboration.

7. SocialPilot

SocialPilot is a cost-effective social media management tool that simplifies the process of scheduling and publishing content across various platforms, including Pinterest. It is particularly popular among small to medium businesses and digital marketing agencies looking for a comprehensive tool without the hefty price tag.

Supported Features:

• Multi-Account Management: Seamlessly manage multiple Pinterest accounts, even across different clients.
• Bulk Scheduling: Upload and schedule a large number of pins quickly.
• Client Management: Offers features to collaborate with clients and share reports on their Pinterest performance.
• Advanced Analytics: Get detailed insights to track your pin’s success.
• White-Label Reporting (for Agencies): Create branded reports tailored for clients.

Features Not Currently Supported (or Limited):

• Shareable calendar: It has limited collaboration features across large teams.
• Board and Pin Management: It has less focus on advanced organizational tools for boards and pins.
• Hashtag and Keyword Recommendations: This does not offer basic suggestions or integration with third-party tools.
• A/B Testing for Pins: Doesn’t have dedicated features for comparing different pin variations.

Important Notes:

• Agency Focus: SocialPilot is particularly strong for agencies managing multiple Pinterest accounts due to its client management and white-label features.
• Cost-Effectiveness: SocialPilot often provides a compelling price-to-feature ratio.

Unique Selling Point (USP):

SocialPilot focuses on Client Collaboration, and white-label reports and offers a low-cost solution for agencies managing multiple accounts.

Pricing Tiers:

SocialPilot offers various pricing options for different business needs. The platform provides a free trial and paid plans from $30 per month. The paid plans unlock advanced features, such as bulk scheduling, custom reports, and priority support.

8. Sprout Social

Sprout Social is the official Pinterest Marketing Partner. The platform helps you get the most out of your Pinterest campaign by supporting you throughout the whole process, from finding material and posting Pins to managing interactions with Pinners and assessing outcomes. It caters to businesses of all sizes, from small startups to large enterprises, and is especially useful for those who need detailed analytics and strong campaign management capabilities.

Supported Features:

• Visual Calendar: Get a comprehensive view of your Pinterest schedule alongside other social content.
• Hashtag and Keyword Recommendations: Optimize your pin descriptions with relevant keywords and hashtags.
• Advanced Analytics and Reporting: Provides in-depth reports to analyze your Pinterest performance.
• Social Listening: Monitor Pinterest for mentions of your brand and relevant keywords.
• Competitor Analysis (Depending on Plan): Higher-tier plans offer insight into the Pinterest strategies of competitors.

Features Not Currently Supported (or Limited):

• Content Recycling: Does not automatically re-share top-performing pins.
• A/B Testing for Pins: Doesn’t have built-in features for testing pin variations.
• White-label reports: Not ideal for agencies needing client-facing reports.
• Client management: It lacks dedicated features for managing multiple clients.

Important Note: Sprout Social’s emphasis is on in-depth social media analytics, listening, and competitor analysis, not solely Pinterest specialization.

Unique Selling Point (USP):

Sprout Social helps maximize the lifespan of your best content through intelligent content recycling options, ensuring that your most effective pins continue to engage audiences. Sprout Social stands apart with its focus on social listening, competitor analysis, and advanced reporting capabilities.

Pricing Tiers:

Sprout Social offers various pricing options for different business needs. The platform provides a free trial and paid plans from $199 per month. The paid plans unlock advanced features, such as custom reports, white-label branding, and priority support.

9. Planoly

As an official Pinterest Partner, Planoly offers the simplest method to construct your Pinterest strategy by graphically organizing and scheduling your Pins all in one spot! You can either plan for Pinterest alone in a separate Pinterest workspace or prepare for Pinterest with all your social channels in our Multi-Channel Workspace.

Supported Features:

• Visual Calendar: Plan your Pinterest grid with a drag-and-drop interface focusing on a visually cohesive feed.
• Multi-Account Management: Manage several Pinterest profiles if needed.
• Hashtag Suggestions: Helps you find relevant hashtags to maximize your reach.
• Analytics: Provides basic pin performance tracking.

Features Not Currently Supported (or Limited):

• Board and Pin Management: It has limited organizational tools for boards and pins.
• A/B Testing for Pins: Doesn’t have built-in features for testing pin variations.
• Advanced analytics and reporting: Insights are less detailed compared to Pinterest-specific tools.
• White-label reports: Might not be suitable for agencies.
• Client management: Not having features tailored to handling multiple client accounts.
• Success Rate: Likely focuses on individual pin performance rather than overall Pinterest success factors.

Important Note: Planoly’s strength lies in visually planning your Pinterest grid and its strong emphasis on Instagram integration.

Unique Selling Point (USP):

Planoly emphasizes visual planning, its ability to plan your Pinterest grid’s overall look, and its user-friendly interface.

Pricing Tiers:

Planoly offers a range of pricing options to suit different business needs. The platform provides a free plan with limited functionality, and paid plans starting at $16 per month. The paid plans unlock advanced features, such as bulk scheduling, custom analytics, and team collaboration.

10. MeetEdgar

MeetEdgar is a social media management tool that automates content planning and posting across multiple platforms, including Pinterest. It is designed to help small businesses and entrepreneurs streamline their social media processes and enhance their online presence through smart automation and content recycling.

Supported Features:

• Content Recycling: Automatically re-shares your top-performing pins to maximize their visibility.
• Visual Calendar: Provides an overview of what’s scheduled and allows for adjustments.
• Multi-Account Management: It can manage multiple Pinterest accounts (depending on the plan).
• Content Library: Organize your pins into categories for effortless scheduling and re-sharing.

Features Not Currently Supported (or Limited):

• Shareable calendar: It is not designed for extensive team collaboration.
• Hashtag and Keyword Recommendations: Does not have built-in suggestions for optimizing pin descriptions.
• Mobile App Availability: MeetEdgar has a mobile app, but the feature set for Pinterest scheduling is limited.
• A/B Testing for Pins: Doesn’t have dedicated features for comparing different pin variations.
• Advanced analytics and reporting: Not offering in-depth insights beyond core engagement metrics.
• White-label reports: It is not ideal for agencies.
• Client management: Not having features tailored to handling multiple client accounts.
• Success Rate: Likely focuses on individual pin performance rather than overall Pinterest success factors.

Important Note: MeetEdgar’s core focus is on content automation and recycling, not providing the full range of Pinterest management features.

Unique Selling Point (USP):

One of MeetEdgar’s unique selling points is its content recycling and automation capabilities. The tool’s “Content Library” feature allows you to repurpose and re-share your top-performing pins, saving you time and maximizing the impact of your content.

Pricing Tiers:

MeetEdgar offers a range of pricing options for different business needs. The platform provides a free trial and paid plans from $29.99 per month. The paid plans unlock advanced features, such as custom reports, white-label branding, and priority support.

Conclusion

Finding the right Pinterest scheduling tool is essential for maximizing your marketing efforts on the platform.

Remember, there’s no single “best” tool for everyone.

Take the time to carefully consider your specific needs and budget. By choosing the tool that best aligns with your goals, you’ll streamline your Pinterest workflow, save valuable time, and achieve better results.

Frequently Asked Questions