Client Overview
Michael Oeming is an award-winning comic book creator and independent artist. Best known for co-creating and illustrating acclaimed series across major publishers. But beyond the pages, Michael manages promotions-a challenging task for a solo creator. Faced with crowded feeds, algorithm pressure, and new platforms popping up, a way was needed to market the work without sacrificing drawing time.
Discover more at michaelavonoeming.com
“I was looking for better ways to promote without spending all day online. I just wanted to draw.”
The Challenge
Promotion workload cut into creative hours.
The Solution
Batch-schedule posts with RecurPost for steady, authentic growth on every platform while keeping hands free for art Steady, authentic growth on every platform while keeping hands free for art.
When Michael first looked for marketing help, social feeds felt crowded and time-hungry. Posting by hand meant less time at the drawing board, and other schedulers felt clunky or skipped new sites like Bluesky.
Key Obstacles
| Hurdle | Impact |
|---|---|
| Time spent crafting individual posts | Delayed new pages and commissions |
| Juggling best-post times | Missed algorithm windows |
| Tools that lag on emerging platforms | Lost reach on fresh audiences |
Michael switched to RecurPost to simplify his social posting and get back to what he does best-creating comics.
Here’s what worked
Bulk Uploads – Do a month of posts in one sitting, then return to inking
Evergreen Queues – Keep older titles visible without extra work
Cross-Platform Support – Schedule once, reach Twitter (𝕏), Facebook, Instagram, Bluesky, and more
Human Support Team – Real people on chat, quick replies, low friction
“This is the first tool I’ve used that didn’t feel like extra work.”
Michael reports a “slow but authentic” lift across channels: more likes, comments, and click-throughs appear each week his queue stays full. The consistent cadence keeps fans informed about new issues while resurfacing back-catalog gems that still sell.
Evolving Content Strategy
Before: Ad-hoc posts made on release day only.
Now: Balanced mix of teasers, work-in-progress shots, and evergreen panels recycled automatically.
“Recur feels more like an assistant than an app,” Michael notes.
Core Features Driving Impact
| Feature | Business Effect |
| Consistent Scheduling | Beats algorithms favoring active accounts |
| Bulk Composer | Cuts prep time from hours to minutes |
| Evergreen Recycling | Extends shelf life of each comic panel |
| Multi-network Coverage | Keeps pace with fans on new platforms |
For an indie creator, return isn’t just revenue; it’s community. Regular updates nurture loyal readers who preorder books, back Kickstarters, and share posts with friends – vital signals for publishers watching engagement metrics.
Next on Michael’s list: Dive deeper into advanced analytics inside RecurPost, fine-tune post timing for each channel, and continue using automated queues to free up hours for scripting, sketching, and inking the next story.
“I never fill these forms out, but RecurPost earned it.”
Michael’s experience shows that even a small, one-person studio can match the posting rhythm of large publishers when the right automation steps in. Creativity stays center stage; software quietly handles the rest. Start your RecurPost free trial today!