Free Google Business Profile Post Generator
RecurPost’s Google Business Profile post generator turns a short description of the business or update, an optional keyword and language, and a selected tone into one draft of What’s New post copy. The tool is free and needs no sign-up. It writes the draft only: the 1,500-character limit, CTA button, image and phone-number checks happen when you paste the draft into RecurPost’s composer or Google’s dashboard.
Agencies and freelance social media managers use the tool to draft What’s New updates for client locations. The generator is the Google Business Profile edition of RecurPost’s AI social media post generator. Paste a draft into RecurPost’s composer to edit it and add the CTA button and image, then schedule it for each location.
The Google Business Profile post generator is one of the free tools inside RecurPost, the social media management software for agencies, freelancers, and businesses.
No sign-up
1,500-character limit
What’s New drafts
What the Google Business Profile Post Generator Creates
RecurPost’s Google Business Profile post generator creates an editable draft of What’s New copy. You describe what the business does or what the update is about, pick a tone, and optionally add a keyword and a language. The generator returns one draft. It does not check the draft against Google’s 1,500-character limit, so confirm the length in the composer before publishing.
Google’s maximum length for a What’s New post. The generator does not enforce it; RecurPost’s composer counts characters as you type.
The generator drafts What’s New copy. For an Offer, add the title, dates and any coupon details in Google or the composer.
No account, no email address, and no fee to generate post copy on this page.
Google can reject a post with a phone number it cannot verify as the business’s own. The generator does not screen for phone numbers, so keep one out of the description and let the Call now button carry it.
Most caption tools treat a Google Business Profile post like an Instagram caption, even though the two formats serve different purposes. A Google Business Profile post can include a CTA button, so the copy should point readers toward one clear action, such as booking an appointment or ordering online. The generator returns one draft from your description, so name that action in the description if you want the copy to lead with it.
Freelancer example: a freelance social media manager handling a 3-location dental clinic writes similar updates every week, such as new patient availability, hygiene reminders, and limited-time offers. Instead of starting each post from a blank field, the manager runs one description per post, adjusts the location-specific details, and moves on to the next one.
How to Generate a Google Business Profile Post in 4 Steps
The Google Business Profile post generator takes you from a blank field to a finished draft in 4 simple steps.
Describe the business or service
Start with a specific description because it gives the generator more context to work with. “Family dental clinic in Round Rock with same-week cleanings” produces a more relevant post than “dental clinic.”
Pick a tone
Choose a tone that matches the business. A med spa and a tire shop should not sound alike. The selected tone helps keep each client’s posts close to their brand voice.
Add a keyword
Optionally enter the main service and the neighborhood or city as the keyword. These are the terms nearby customers search for on Google, so naming them gives the generator something local to work with. The optional Language field sets the language of the draft.
Generate and copy
Generate the post and review the draft before publishing. Check the length against Google’s 1,500-character limit and remove any phone number, then paste it into RecurPost’s composer or directly into the Google Business Profile dashboard.
Agency example: an agency creating a month’s worth of What’s New posts for a home services client can repeat these 4 steps for each week’s content. The workflow stays the same while the description changes with each update, such as gutter cleaning one week and roof inspections the next.
Worked example: the description “Family dental clinic in Round Rock with same-week cleanings”, the keyword “teeth cleaning Round Rock”, and a friendly tone return one What’s New draft. Edit it, paste it into the composer, add the Book button and an image, and schedule it with the Google Business Profile post scheduler.
Like RecurPost’s other free social media tools, the generator requires no account and keeps nothing behind a signup gate.
What a Google Business Profile Post Needs Before It Publishes
A Google Business Profile post follows rules that captions on other social media platforms ignore. Even generated copy should meet those requirements before you publish it.
What’s New text
Up to 1,500 characters.
CTA button
Learn more, Sign up, Buy, Order online, Book, Call now, or no button.
Image
One image per post, minimum 400 by 300 pixels.
Phone numbers
Google may reject a post whose phone number it cannot verify as the business’s own. Use the Call now button instead.
Offer posts
Need a title and start and end dates. A coupon code, redeem link and terms are optional.
One rule that often catches agencies off guard is Google’s handling of phone numbers in post text. Google’s content policy says a post with a phone number might get rejected if the number cannot be verified as connected to the business, so a client’s number pasted into a post is a risk worth avoiding. The Call now button covers it by using the phone number on the Business Profile.
Offer posts have their own fields: Google asks for a title and dates, and a coupon code, link and terms are optional. The generator has no fields for those details and drafts description-style copy only, so add them in Google or the composer.
Mentioning the service and the neighborhood helps the post match what nearby customers actually search for on Google. “Same-day brake service in Plano” is more specific than “Quality service you can trust.” Include the service area in your prompt and keep it in the final version of the post. RecurPost’s guide to schedule Google Business Profile posts explains the complete rule set, including how RecurPost checks posts after Google accepts them.
From Generated Copy to a Scheduled Google Business Profile Post
Generated copy is the starting point, not the finished post. RecurPost’s composer takes it the rest of the way in 4 steps.
Paste the copy
Paste the generated text into RecurPost’s Google Business Profile composer.
Choose a CTA button
Pick Learn more, Sign up, Buy, Order online, Book, Call now, or no button.
Attach an image
Add one image per post at the Google Business Profile post image size Google accepts.
Set the schedule
Schedule the post for the preferred date and time for each location.
Not every workflow requires scheduling features. If you manage a single business location and only need to publish one post, you can copy the generated text directly into the Google Business Profile dashboard and publish it manually. The free tools from RecurPost work independently of the post composer, so you can use the generator on its own without signing up.
What RecurPost Adds for Client Locations
If you manage multiple business locations, RecurPost connects each verified Google Business Profile as a separate account. A 12-location client connects as 12 accounts in one workspace, and each location can carry its own copy and its own CTA selection.
On the Agency plan, RecurPost also lets you onboard clients without asking for their passwords. The client receives an email or link invitation to connect their Google Business Profile, so they never have to share their login credentials. After the connection is complete, the client can review the month’s publishing calendar through a shared link without signing in.
RecurPost documents more than 850 platform errors and explains them in plain language, which Google Business Profile needs more than most platforms because Google may reject a post even after initially accepting it. RecurPost checks published Google Business Profile posts again around 30 minutes after publishing and once more around 6 hours later, and it notifies you if a post disappears. The complete publishing workflow sits with RecurPost’s Google Business Profile post scheduler.
No credit card. Each verified Google Business Profile connects as its own account, so generated copy moves into a scheduled post for every client location rather than into an intermediate spreadsheet.
When the Generator Is the Right Fit and When It Isn’t
Where it fits
RecurPost’s Google Business Profile post generator works well for agencies and freelancers who create recurring What’s New updates across multiple client locations. It also suits teams that want to maintain a consistent brand voice for each client across weeks or months of scheduled posts.
Where it needs a human pass
Offer posts that include legal terms, coupon conditions, or compliance requirements often need careful editing because those details are central to the message. Brands with strict voice guidelines should use the generated copy as a first draft rather than the final version. A boutique law firm that reviews every post for compliance can use the generator to create the initial draft before approving the final copy.
Where it stops
The generator stops where publishing starts. It does not provide a live character count against Google’s limit, does not screen for phone numbers, and does not help you select a CTA button or add an image during drafting. RecurPost’s composer handles those publishing tasks, so you review, schedule, and publish Google Business Profile posts inside RecurPost.
The Generator Drafts the Post, the Composer Publishes It
The generator on this page drafts What’s New copy with no account. RecurPost’s free social media tools work independently of the post composer, so the generator runs on its own.
The composer adds the CTA button, the image, and the schedule. It counts characters during composition, so a long draft gets caught before it reaches Google.
If you manage a single business location and only need to publish one post, paste the generated text into the Google Business Profile dashboard and publish it manually.
The routes differ by how many locations you publish to rather than by what the generator returns. One post for one location goes straight into the Google Business Profile dashboard. Recurring What’s New updates across multiple client locations go through the composer, where every verified Google Business Profile connects as its own account and each post carries its own CTA selection.
A Google Business Profile also needs copy the post generator does not write. RecurPost’s Google Business Profile description generator writes the profile’s own business description rather than a post, and the Google Business Profile hashtag generator builds a tag set for copy that already exists. Start on this page when the post itself has no copy yet.
Google Business Profile Post Generator FAQs
Is the Google Business Profile post generator free?
Yes, RecurPost’s Google Business Profile post generator is free to use. You can generate post copy, edit it, and publish it wherever you manage your Google Business Profile posts. RecurPost’s paid plans cover scheduling, approval workflows, and reporting rather than access to the generator itself.
How long can a Google Business Profile post be?
A Google Business Profile What’s New post can contain up to 1,500 characters. RecurPost’s composer counts characters during composition, so longer posts can be adjusted before they reach Google.
Which Google post types does the generated copy fit?
The generator drafts What’s New copy. For an Offer post, Google asks for a title and dates, and a coupon code, link and terms are optional. The generator has no fields for those, so add the Offer details in Google or the composer and use the generator only for wording.
Can the generator write posts for multiple business locations?
Yes. The generator creates location-specific copy when you update the location details in the business description, so you can generate a separate post for each location or region by changing the prompt. You can then schedule each version in RecurPost, where every verified Google Business Profile connects as its own account.
Can I schedule the generated post directly?
The generated copy can be scheduled through RecurPost’s composer. Paste the generated text, choose a CTA button, and schedule the post for each location. RecurPost offers a 14-day free trial that includes scheduling without requiring a credit card.
Try RecurPost for Your Client Locations
RecurPost’s Agency plan includes 20 social accounts and 3 users for $79 per month, and extra teammates cost $20 each. Each Google Business Profile location counts as one social account, so a 12-location client fits within a single Agency plan. See plans and pricing for every plan and add-on, or start a 14-day free trial without a credit card.
No credit card required · Starter, Personal, and Agency plans