Jen Vazquez Media publishes to six social networks, including Pinterest, Instagram, Facebook, LinkedIn, TikTok, and Google Business Profile, from one RecurPost workflow. Jen Vazquez founded the agency in San Jose, California, and manages content herself while leading a small team. The agency reached this setup after running Pinterest and Instagram through Tailwind and posting to Facebook, TikTok, and LinkedIn manually.
Under that split workflow, the agency published 2 Reels per week. The consolidated RecurPost workflow supports up to 5 posts per day. This case study documents the workflow Jen Vazquez adopted.
increase in Instagram comments, the largest figure Jen Vazquez Media reported
increase in LinkedIn posts published, measured against a low prior volume
networks publishing from one RecurPost workflow instead of two systems
| Dimension | Before RecurPost | After RecurPost |
|---|---|---|
| Networks published to | 6, split across two systems | 6, from one workflow |
| How they were published | Tailwind covered Pinterest and Instagram. Facebook, TikTok and LinkedIn went out by hand. | RecurPost publishes to Pinterest, Instagram, Facebook, LinkedIn, TikTok and Google Business Profile from one library set and one schedule. |
| Publishing cadence | 2 Reels per week | Up to 5 posts per day |
| Content reuse | Strong posts published once, then lost | Blog posts, podcast episodes and YouTube videos recycled from standing libraries |
| Largest reported change | Not applicable | Instagram comments up 5,985.71%, LinkedIn posts published up 4,777.78% |
| Who runs it | Jen Vazquez, working with a small team | Unchanged. Jen still writes and schedules the content herself. |
Who Jen Vazquez Media Is and Which Six Networks It Publishes To
Pinterest-led marketing agency based in San Jose, California
Pinterest, Instagram, Facebook, LinkedIn, TikTok, Google Business Profile
Pinterest management and education, short-form video editing, brand photography, coaching
Jen Vazquez Media is a Pinterest-led marketing agency based in San Jose, California. The agency publishes to six networks:
- TikTok
- Google Business Profile
Jen Vazquez founded the company after leaving a division director role at a Fortune 500 company. Her clients are service providers, including photographers, wedding professionals, and coaches. The agency delivers four services, including Pinterest management and education, short-form video editing, brand photography, and coaching.
Jen Vazquez leads a small team and manages the content herself. That arrangement keeps strategy consistent across all six networks. She builds the publishing queue from three existing content sources, including blog posts, podcast episodes, and YouTube videos. Her content buckets cover Pinterest tips, photography, and coaching, and she adjusts the mix monthly according to business focus.
The results in this case study measure the agency’s own brand accounts rather than client accounts. Jen now recommends RecurPost to her clients, and three have already adopted it. She is also adding RecurPost walkthroughs to her paid marketing training.
This setup fits operations where one person owns content strategy across every network. The workflow still applies to agencies publishing inside client accounts, though the account arithmetic changes. Teams that require client approval before publishing need the Agency plan, which the pricing section covers.
Before RecurPost, Tailwind Covered Two Networks and the Rest Went Out by Hand
Two of the six networks ran on a schedule before RecurPost. Jen Vazquez scheduled Pinterest and Instagram through Tailwind. She published on Facebook, TikTok, and LinkedIn manually. Tailwind covers Pinterest, Instagram, and Facebook. TikTok and LinkedIn fall outside that coverage entirely, which places both beyond the reach of any scheduler in her stack.
The manual half carried three costs. Publishing across those networks followed no consistent rhythm. Strong posts ran once and produced nothing afterward. Each network also demanded its own caption format and media specification, which consumed time on every individual post.
RecurPost documents five problems in the workflow that preceded adoption. Four affected Jen Vazquez directly, including:
- manual posting burnout
- inconsistent visibility
- lost high-performing posts
- per-platform customization time
The fifth affected her clients, who struggled with file size and scheduling requirements.
Network coverage created the constraint rather than scheduling expertise. Jen Vazquez Media lists Tailwind educator credentials alongside its Pinterest Pioneer designation. The agency understood scheduling tools thoroughly and still published half its networks by hand. A specialist tool schedules the networks it supports and returns every remaining network to manual work.
The RecurPost Setup: One Composer, Themed Libraries, and a Monthly Review
Jen Vazquez writes one source post and tailors it for each network inside a single composer. RecurPost exposes the native fields that each network supports. The Instagram version publishes its hashtag block as a first comment the moment the post goes live. The Google Business Profile version carries a native call-to-action button, such as Book, Call now, or Learn more. One editing session therefore replaces the separate drafting work each platform previously required.
RecurPost stores content in libraries, and Jen Vazquez’s evergreen material runs in recurring libraries, which repeat on their schedule until someone pauses, edits, or deletes them.
Jen Vazquez assigns each themed library its own schedule and adjusts the weighting monthly.
The AI Chat Assistant covers brainstorming captions and rewriting them. The case study attributes a speed gain to both tasks.
Per-platform analytics drive the monthly review. Jen Vazquez identifies top-performing content on each network and removes low performers from the libraries. RecurPost’s reports apply color coding to mark performance levels. That review carries weight because recurring libraries republish on schedule until someone changes them.
What RecurPost Publishes on Each of Jen’s Six Networks
All six networks in Jen Vazquez Media’s setup publish directly through official platform APIs. None of them requires someone to confirm a post on a phone.
Jen Vazquez connects a Facebook Page and an Instagram Business account. Both sit outside the Facebook and Instagram surfaces that wait on a notification tap.
| Network | What RecurPost publishes | Publishing mode |
|---|---|---|
| Image pins carrying a title, description, destination link, and alt text. Video pins are published with a cover image. Titles hold 100 characters and descriptions hold 800 through the API. | Directly through Pinterest’s official API. Video pins publish after Pinterest confirms the file has been processed. See the RecurPost Pinterest scheduler. | |
| Feed posts, Reels, and Stories. | Direct, for Business accounts. Creator accounts publish Feed posts and Reels directly, and Stories through a push notification. See the RecurPost Instagram scheduler. | |
| Page posts. | Direct, for Pages. Groups and personal profiles are published through a mobile notification instead. See the RecurPost Facebook scheduler. | |
| Posts to personal profiles and company pages. Jen’s reported results measure a personal profile. | Direct, for both account types. See the RecurPost LinkedIn scheduler. | |
| TikTok | Video posts, with comment, duet, and stitch controls and branded content disclosure set at compose time. | Direct. See the RecurPost TikTok scheduler. |
| Google Business Profile | Posts up to 1,500 characters with an image and a call-to-action button. Offer posts carry a coupon code, a redeem link, terms, and start and end dates. | Direct, through Google’s official API, to every verified location connected. See the RecurPost Google Business Profile scheduler. |
Pinterest counts differently from the other five networks. RecurPost connects every Pinterest board as its own schedulable account, each carrying its own queue, report, and time zone. Google Business Profile follows the same pattern because every verified location connects as a separate account. Both rules change the account arithmetic rather than the composing workflow.
What the Reported Results Measure, and What They Started From
Jen Vazquez Media reported percentage gains on four of its six networks after moving publishing into RecurPost.
| Platform | Metric | Growth |
|---|---|---|
| Facebook Page | Comments | +627.27% |
| LinkedIn Profile | Posts | +4,777.78% |
| LinkedIn Profile | Comments | +340.91% |
| Instagram Business | Posts | +3,963.64% |
| Instagram Business | Likes | +2,267.01% |
| Instagram Business | Comments | +5,985.71% |
| TikTok | Engagement | +266.47% |
Every figure above is a percentage increase measured against Jen’s own prior publishing volume, and that prior volume was low. Jen published 2 Reels per week before RecurPost and as many as 5 posts per day after. The post-count percentages are therefore measuring an operation that was barely publishing on those networks to begin with.
An agency already publishing daily to all six networks will not see percentage movement of this size from the same change, because its starting number is already high. What that agency gets back is composing time rather than multiplied engagement.
Two of Jen’s six networks carry no published figures. Pinterest is her specialism and Google Business Profile sits in her network list, and neither appears in the table above. RecurPost holds no reported numbers for those two, so this case study states none.
What Six Networks Cost in RecurPost Social Accounts
Six networks cost five social accounts plus one account for every Pinterest board. Instagram, the Facebook Page, LinkedIn, TikTok, and a Google Business Profile location contribute one account each. Every additional verified Business Profile location contributes another. Pinterest contributes one account per connected board. Board count therefore determines the plan for a Pinterest-led operation rather than network count.
The Starter plan cannot run this workflow at any account count. Starter excludes platform-specific post customization, which the six-network composing method depends on. Personal is the lowest plan that supports per-network tailoring. Daily posting limits impose no constraint, because Personal permits 20 posts per account each day.
| Plan | Monthly price | Accounts included | Pinterest boards covered alongside the other five networks |
|---|---|---|---|
| Starter | $9 | 2 | None. Starter also excludes platform-specific post customization. |
| Personal | $25 | 5 | None within the allowance. Each board adds $4 per month. |
| Agency | $79 | 20 | Up to 15 |
| Enterprise | Custom | 100+ | 95 or more |
Extra accounts cost $4 per month on every plan. A Personal plan subscription therefore prices at $25 plus $4 for each Pinterest board.
Feature requirements decide the plan before account count does. Client workspaces, approval workflows, and white-label reports begin on Agency. An operation publishing for its own brand rather than inside client accounts does not require those three features. See RecurPost plans and pricing for billing options and every current plan limit.
Who This Setup Fits, and Who It Does Not
Three conditions decide whether Jen Vazquez Media’s setup transfers to another operation.
- Every destination must accept publishing through an official API.
- More than one network must carry commercial weight.
- Someone must maintain the libraries on a schedule.
Editorial maintenance determines the third condition. Recurring schedules publish whatever the libraries hold, at the cadence the schedule sets. The advantage of recurring libraries therefore depends on the monthly maintenance rather than on the automation alone.
Operations meeting all three conditions replicate the full workflow.
A Facebook Page qualifies for the first condition, but a Facebook Group does not. An operation whose primary destination is a Facebook Group receives a notification workflow instead of an automated one, which is a constraint Meta sets rather than RecurPost.
Network breadth determines the second condition. RecurPost documents a weaker fit for operations publishing on one platform only, where a specialist tool covers the requirement. The composing method produces its value across networks rather than within a single one.
One format limitation applies regardless of the three conditions. RecurPost cannot schedule Pinterest Idea Pins because Pinterest closed that endpoint to third-party tools. No competing scheduler publishes Idea Pins either. Pinterest-led operations that depend on Idea Pins publish them inside Pinterest.
Operations failing the first condition replicate the composing method without automation.
Jen Also Recommends RecurPost to Her Clients
Three of Jen’s clients adopted RecurPost after she recommended it, and each runs a separate workspace. Jen is also building RecurPost walkthroughs into her paid marketing training.
Frequently Asked Questions
What happens if Google rejects a Google Business Profile post after it publishes?
RecurPost re-checks every published Google Business Profile post about 30 minutes after it goes live and again about 6 hours later. That second check catches posts Google accepts and then rejects, which otherwise sit marked as published while the listing shows nothing. RecurPost notifies you when a post is rejected after acceptance, so you can fix and resend it.
Try RecurPost
RecurPost’s Agency plan covers 20 social accounts and 3 users for $79 per month, with extra accounts at $4 per month each. A six-network setup like Jen’s fits inside that allowance while the Pinterest board count stays in single digits.
20 social accounts and 3 users. Extra accounts $4 per month each.
Every Pinterest board connects as its own schedulable account, so count boards before you count networks.
Connect one network and test the workflow before committing.
See RecurPost plans and pricing for every plan limit and add-on price, or start a free trial and connect one network to test the workflow. For what the RecurPost social media scheduler does beyond publishing, including the social inbox and analytics, start at the product overview.
Other RecurPost case studies document operations with a different shape, from single-location service businesses to multi-brand studios.